Short version: we’re back and our daily posts will start on Sunday! Tervetuloa – Welcome!
Long version: before I started blogging, I was (stupid enough?) to google how to blog / how to make money on blogging. I didn’t want to earn big money; I was more thinking that advertisement could pay the server, and ideally the costs of my cats: litter and food, maybe even the vet.
I wished I had known how unrealistic this idea was. It would have saved me a lot of time on social media, and reading everything about SEO. So why didn’t I succeed? There’re probably many reasons, and I’m blissfully unaware of most. However, here’re some explanations.
- I didn’t spend money on advertising my blog.
- I didn’t want my real name public. (I haven’t really made up my mind yet, but you can’t undo an information!) I therefore could neither promote my blog with my “real” Facebook account nor ask my friends to help me.
- I didn’t try to “make friends” with “important bloggers” in the cat blogosphere. Of course I got wonderful new friends here, but not because of the influence their blogs may have.
Oh, and I ignored some instructions of Making your blog big and successful.
- Find your niche I actually had a really great niche: There’re a many cats blogs, but not mental health and cats. That’s also what I originally wanted to blog about, in a world before I got my cats. Turned out, however, that I was having more fun blogging about my cats than writing focused posts on cats and mental health.
- Find your blog’s voice, e.g. who’s the narrator of your blog. Good question. Sometimes it’s me, sometimes one of the cats, sometimes both cats. Another example: do you write trivial/entertaining posts or informative posts? Eh. Both. Mostly everyday life, but also food guidelines. It depends on what I’m up to!
- Style – always find great and inspiring headlines: 7 Ways To Make Your Cats Play Together instead of Playful Thursday. Always finish your post with a question to make your readers interact with your blog: do your cats play with each other? or Do you have any additional ideas? Hm. I don’t really like those kinds of blogs myself. I’d probably read your post if I wanted my cats to play more often with each other, but would I read your blog every day? Nope. Do I want to write something I wouldn’t read myself? Nope – unless I earn so much with my blog that I can make a living.
I’m not sure why I’m publishing this, but I’ve been thinking a lot about how blogs work, and how I can make MY blog work for ME. It was such a relief to drop this idea of one day getting money for my entries. I started blogging because I like writing – and that’s the reason I will continue blogging: I just got a bit confused about my goals in the meantime. I’ve actually written some posts during my blog break – and I had really fun writing them. I’ve tagged them “postponed posts” to avoid confusion: no, it’s not summer in Finland. And yes, the construction work is finally over!
I also decided that I’ll continue having different types of posts and several “authors” on this blog. I first wanted to give Tessa and Kajsa their own user accounts (like the Islands Cats have). WordPress would then display the author above each posting. However, I didn’t like the result, so I made our own bylines instead. Please tell me if they’re difficult to read or look too much like a google ad.
P.S. I didn’t mean to offend anybody. Some of the blogs I read are actually sometimes publishing sponsored posts.